An influencer with 10,000 followers could charge $20 per post. An influencer with 100,000 followers could charge $200 per post. An influencer with 1,000,000 followers could charge $2000 per post.
Moreover, how is influencer rate calculated?
On average, a good engagement rate for an Instagram influencer is between 2% to 3%. If you want to know an influencer’s engagement rate on Instagram, simply divide the average number of likes and comments on a post by the number of followers, then multiply it by 100 to determine the percentage.
One may also ask, how do you price yourself as an influencer?
Just add the average number of likes and comments together, say it’s 1000, and then divide by your followers, like 10,000, which gives you . 1. Then multiply by 100 to get your percentage, which would be 10%. That’s your average engagement rate!
How much money does 10k Instagram followers make?
< 10,000 Followers
According to a recent survey, these accounts can make up to, on average, $88.00 per post.
FAQ: Make money on Instagram
Yes, definitely. You can get paid on Instagram in the following ways: Creating sponsored posts for brands that want to get in front of your audience. Becoming an affiliate and making a commission selling other brands’ products.
Add the number of comments and likes on a post, then dividing by the number of followers. Then, multiply by 100 to get the percentage. In this example, the Instagram engagement rate is 16.8%, which is particularly high.
Companies have been known to pay $200 to $20,000 per branded video promoted by influencers, depending on the individual’s level of influence.
As Business Insider reported, “TRIBE’s top influencers in the UK area are earning £110 per post and up to £600 per week through the platform.”
According to USA Today, an influencer with 10,000 to 50,000 active fans can make a few thousand per post. Instagram influencers with up to 1 million followers can see $10,000 per post. Have over 1 million followers? You could charge $100,000 or more.
The more followers you have the more money you make
But you only really need to reach around 1,000 followers to be able to start making a small amount of money.
Mega influencers have many followers on their social networks, often more than 1 million followers on a platform. People with followers in the range between 40,000 and 1 million followers on a social network are macro-influencers. Most influencers are micro-influencers with between 1,000 and 40,000 followers.
Typically a good rule of thumb is $100/ 10k followers in your network to start. This equates to a $10 CPM (cost per “mille”, or thousand). With an audience of 65,500, an influencer following this rule of thumb would expect to charge $655 per post.
Here are some tips to help you nail the negotiation process for your brand’s next social media marketing campaign with an influencer:
- Be Thorough With Your Research.
- Determine Influencer Compensation. …
- Consider Offering Perks.
- List Deliverables and KPIs in Your Proposal.
- Prepare For Collaboration Contingencies.
Nano-influencers: $5–$25 per post
If you have your eye on a specific TikTok influencer just plug their username into our TikTok Money Calculator to see how much they average per post.