Instagram hashtags are still an effective way to get more eyes (and engagement!) on your Instagram posts in 2021. A post with at least one Instagram hashtag averages 12.6% more engagement than posts without a hashtag. So it really is worth creating a hashtag strategy for your brand if you want to grow your account!
Likewise, people ask, what’s a good Instagram engagement rate?
Accordingly, is 30 hashtags too much?
You can include up to 30 hashtags on a regular post, and up to 10 hashtags on a Story. … That said, just because you can use that many hashtags for Instagram doesn’t mean you should. There’s no right number of hashtags for every business, or even for every post by the same business.
Are hashtags Dead 2020?
They’re not dead, but you might get shadowbanned without noticing. If you are familiar with Instagram then chances are that you know a thing or two about hashtags. In the past, you could simply add a few hashtags to each post and always see some positive results.
Louise Meyers says using as many hashtags as you can is the way to go: “I’m a fan of using all 30 hashtags. … “If you‘re using Instagram as a platform to grow your business, you should be using 30 hashtags in every single one of your posts, always.”
< 10,000 Followers
According to a recent survey, these accounts can make up to, on average, $88.00 per post.
The average engagement rate per post is defined as the average engagement of the posts divided by the number of fans or followers the page has all multiplied by 100.
Generally, you want to see an engagement rate of 2-3% on influencers‘ posts. A ratio of 4-6% is excellent, while posts in the high tens and twenties are considered “viral.”
You can also check out how many people are using hashtags on Instagram by typing it into the search bar and tapping the Tags section. Click on each tag to see how many posts are using that hashtag, if anyone you follow is using that hashtag, as well as related popular hashtags.
Think of hashtags as a way to connect social media content to a specific topic, event, theme or conversation. They also make it easier to discover posts around those specific topics, because hashtags aggregate all social media content with that same hashtag.
“Putting the hashtags in the comments works just as fine as if they were in the caption.” … If you wait even a second to post them in a comment, they’re pretty much worthless, as your post will be buried in that hashtag feed the instant you add it.”
As you gain followers, your posts will rank higher for those hashtag keywords, giving you even more visibility. If your hashtags are niche specific, you‘ll increase your likelihood of being found by a relevant audience, which will help you grow your followers on Instagram as well.
Hashtags make your posts easier to find.
And the more people that find and view your hashtags, the higher the likelihood that you’ll receive likes and comments.