# How do you calculate engagement rate?

What is the Engagement Rate?

1. The engagement rate is used to measure the level of interaction by followers from content created by a user.
2. It is calculated as total engagement divided by total followers, multiplied by 100.

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## Herein, how do I find out my Instagram engagement rate?

Option #1: Engagement / Followers

The first option for calculating your Instagram engagement rate is to divide your total number of likes and comments by your follower count, and then multiply by 100 to give you a percentage.

Similarly one may ask, what should my engagement rate be? Making Sense of The Numbers

Below is an industry standard guideline so you can benchmark results: Less than 1% = low engagement rate. Between 1% and 3.5% = average/good engagement rate. Between 3.5% and 6% = high engagement rate.

## Considering this, what is Instagram engagement rate?

noun. Engagement Rate per post is the total number of people who saw a post and left a “Like” or “Comment” on it divided by your total number of Instagram posts. resources.

## What is engagement rate?

The engagement rate is a metric often used to track how actively involved with your content your audience is and how effective your brand campaigns are. Engaged consumers interact with brands through interactions such as “likes,” comments and social sharing.

## What is a good Instagram engagement rate 2020?

The average engagement rate on Instagram is 4.7%. Most marketers will agree that this compares favourably to Facebook which, since it’s algorithm change, can often leave pages with a measly 0.09%.

## How much does Instagram pay you for 1 million followers?

According to USA Today, an influencer with 10,000 to 50,000 active fans can make a few thousand per post. Instagram influencers with up to 1 million followers can see \$10,000 per post. Have over 1 million followers? You could charge \$100,000 or more.

## How many new followers a day is good?

As your account starts to grow and you continue to gain more followers try adding in more posts, such as one more afternoon post per day. Here is a great formula that will help you determine how many posts you should really be creating per day: 1-1000 followers, 1-2 posts a day.

## How is TikTok engagement calculated?

TikTok Engagement Rate is calculated as the sum of likes, comments, shares and divided by the number of views.

## What is a good engagement rate on Facebook 2020?

Above 1% engagement rate is good; 0.5%-0.99% is average; and below 0.5% engagement likely means that you need to realign your messages to that of your audience’s expectations and in the process attract more compelling and engaging messages from your community members.

## Why has my engagement dropped on Instagram 2020?

Ads and feed changes contributing to the engagement drop

Digital marketers think that the reason for this decrease are ads and that they’re driving people away. Influencers have also experienced reduced reach, the stats showed, where fashion influencer’s engagement rate went from 4.3% (February) to 2.4% (June).

## Why is Instagram dropping my engagement?

It might just be that the content was posted at the wrong time, used the wrong hashtags, or just wasn’t appealing to your audience. Just because your Instagram likes are decreasing doesn’t mean you are under a shadowban.

## How do you get 1K followers on Instagram in 5 minutes?

How to Get 1K Followers on Instagram in 5 Minutes for FREE on Android Phone – \$0